SHOPPER INSIGHT COLUMN:

2011.02.04 4. Another Way to Examine the Shelf Management; Explore the Behavior in front of the Shelf
2011.01.21 3. What Should Be Placed Next to Star Products
2010.12.17 2. Does a Sale Tag Really Affect Shoppers?
2010.12.10 1. Shopping Alone? Shopping with Friends? Companion's Impact on Purchasing Rate